While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.
Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords. Meta descriptions contains between 70 and 160 characters (spaces included).
For years Facebook reigned king of the social media sphere owing to the fact that users had unlimited and free access to its population.
Since the public caught wind of Facebook’s devious privacy infringement policies however, they spoke out; creating a demand for more transparent social media platforms.
It might seem over-sceptical for a cross-platform social media marketing company such as ATKA SA to discourage the migration from Facebook to a – for the lack of a better word – better platform, but our argument is justified.
Currently, if used correctly, Facebook is a very effective social media marketing tool.
The comfort of Facebook comes in with the fact that it is still operational and growing after some 11 years, which means that we have a stable platform to work on.
While many “better and more secure” Facebook alternatives did hit the web, very few actually survived long enough to give Facebook a run for its money.